Professional Experience

Manager, Content & Quality
Brave New Markets
May 2011 – Present
-Write and distribute all client press releases to respective audiences
-Edit all client collateral including website pages, brochures, e-mail campaigns, etc.
-Write client communications pieces on behalf of Brave New Markets
-Oversee pre-production quality assurance process from Brave New Markets’ creation to client review
-Research and implement social and new media strategies to leverage our clients’ products and services
-Conduct industry research for each of our clients to stay current with industry innovations

Marketing/PR Assistant
Sourcefire, Inc.
August 2010 – March 2011
-Planned internal communication events for all Sourcefire departments
-Organized customer-educating events
-Tracked media coverage of Sourcefire press releases and announcements
-Assisted with the planning and implementation of the annual Sales Kick-Off conference
-Managed Marketing department’s quarterly budgets
-Processed all payments for Sourcefire events
-Assisted Marketing department with various on-going projects

Concert Intern, Writer, & Research Assistant
The Handlebar: A Listening Room, Owned by John Jeter
January 2010 – May 2010
-Wrote anecdotal sections for upcoming book House Nut: Biography of a Small Concert Venue
-Catalogued and record events and historical press releases
-Shadowed owner through concert production process
-Learned about how this business plays into music industry
-Learned financial aspects of running a small concert venue

Sports Department Intern
WYFF 4 News Station (NBC Affiliate)
January 2010 – May 2010
-Researched stories to put into the broadcast
-Traveled to local sports games to get media coverage of those games
-Logged each video clip of a game covered
-Shot stand-ups for video packages
-Assisted sportscaster in putting broadcast together
-Attend post-game coach press conferences
-Conduct post-game interviews with players

Concert & Event Coordinator
Fanatics Concert Committee, Tiger Paw Productions
August 2009 – May 2010
-Planned events and book bands for concerts at Littlejohn Coliseum
-Conducted market research for the Clemson area to best plan events for the venue
-Learned about venue management in music, sports, and event planning industries

Hospitality Committee Associate
Tiger Paw Productions
January 2008 – May 2010
-Facilitated performers and crews with necessities
-Stocked dressing rooms, lounges, tour buses with equipment, food, toiletries, and any necessities performers need
-Helped in the decision making of booking bands and other performers for concerts

Got Milk? Advertisement Honors Thesis Researcher
Clemson University
January 2008 – May 2010
I conducted my thesis to research whether or not the celebrity endorsements used in Got Milk? advertisements influence people to drink more milk. I worked on this research project since my sophomore year, building on and expanding my research ever since. Last year, I created a survey, both hard copy and online, and distributed the survey this year. I analyzed the data the survey collected. I presented my results at the Honors portion of Communication Studies Day at Clemson University. This was a project as part of my Departmental Honors degree from the Calhoun Honors College at Clemson. Dr. Andrew Billings was my advisor throughout my work on this thesis.

Public Relations Intern
Littlejohn Coliseum at Clemson University
September 2009 – December 2009
-Wrote and disseminated press releases for events held at Littlejohn Coliseum
-Contacted local media to further promote events
-Researched methods to promote Littlejohn Coliseum events both on- and off-campus

Intern
Sports International Football Camps
June 2009 – July 2009
-Sent out advertisements for each camp
-Assisted with client and player relations. assisted with registration of each camp

President and Event Planner
Southern Accents A Cappella Group
August 2007 – January 2009
-Directed rehearsals for the a cappella group
-Coordinated shows and events at which our group performed
-Participated as an active performer and soloist of the a cappella group

Manager of High School Volunteer Program
Children’s National Medical Center
May 2007 – January 2009
-Planned events for patients at the hospital and assisted with special visits to patients’ rooms
-Oversaw approximately 50 high school volunteers
-Documented all special events and activities
-Wrote the Volunteer Manager Instruction Manual

Olympic Media Research Assistant
Clemson University
August 2008 – December 2008
I conducted a content analysis of NBC’s broadcast of the U.S. vs. China basketball game in the 2008 Summer Olympics in Beijing. This assisted Dr. Andrew Billings, Associate Professor at Clemson University, in his Olympic media research.